The Lesson That Took Too Long

We had spent three weeks building a new onboarding flow. Every meeting added more steps. More options. More nice-to-haves. It looked polished, but it felt slow. One night, someone said quietly, What if we just removed half of it. The room fell silent. We did. It worked.

“Simplicity is the ultimate sophistication.” – Leonardo da Vinci

The next day, users finished onboarding in half the time. No one missed the extra screens. That moment reminded us that clear beats clever, every time. The product did not just get faster; it got human again.

The Power of Less

• Every extra step costs attention.
• Every added feature must earn its place.
• The hardest part of design is knowing when to stop.

What Is Simplicity in Design?

Simplicity in design means removing what does not serve the goal. It creates clarity, speed, and confidence for the user. The fewer decisions they must make, the more likely they are to complete what they started.